Amman, INJAZ has launched, for its 11th consecutive year, the Business Leaders Campaign (BLC), a campaign carried out for 5 weeks with the purpose of inspiring and motivating students.
The BLC aims to instill in students a spirit of determination and perseverance, while encouraging them to achieve their goals and better plan their future.
This year, the campaign is being launched in partnership with Canadian Bureau for International Education (CBIE) and the Ryerson University in Canada and is funded by government of Canada (GAC).
INJAZ CEO, Deema Bibi, explained that the campaign is held annually, where prominent female and male business leaders in Jordan visit public, military and UNRWA schools and interact with students and share with students experiences and key lessons they have learned throughout their careers.
Bibi affirmed that the BLC is implemented in all governorates in the Kingdom, and benefits over 6,500 students, with the participation of more than 130 business leaders and influencers in Jordan.
Launched in 2008 under the patronage of HRH Queen Rania Al-Abdullah, the BLC is one of Injaz’ major programs and is being implemented in coordination with the Ministry of Education and Jordan’s private sector.
Source: Jordan News Agency